Meet The Team

Courtney S. Dade
CEO, Marketing and Business Development Strategist, is the visionary leader of our family business

Courtney S. Dade is an innovative Strategic Marketing Professional and Speaker with 18 years’ experience in the fields of product development, strategic marketing, project management, and leadership. Her career experience includes marketing management and director positions in several industries, including government (Department of Defense Fleet and Family Support Center), non-profit (San Diego Symphony corporate and individual fundraising), and corporate (Vistage Worldwide, Inc. as Director of New Products and Programs). The highlight of her corporate experience was her role as the Marketing and Product Development Manager for renowned Author, Life Coach, and Motivational Speaker, Tony Robbins, successfully developing, launching, and supporting distribution for products and events.

She possesses a master’s degree in Business Administration, with a focus on Marketing and Project Management, and completed extensive undergraduate work in the field of Broadcast Communications. Courtney is also a certified Integrative Wellness and Life Coach and a Master Practitioner of Integrative Career, Finance, and Performance Coaching.

Courtney is also a “momager” to her son, Caleb With Curls, who is a working actor and YouTuber. She writes, shoots, and edits all his videos and has had the privilege to co-produce different songs for him.

Courtney operates with the premise that “nothing is wasted.” Everything is an opportunity for growth and experience.

“Over the past few years, I have grown my business, not by chasing money… but by finding clients that were truly passionate about their businesses and were eager for change and growth.”

Macks Fleming
Social Media Manager, creates and implements the social media marketing both internally and for our clients

Macks Fleming is an energized social media strategist, with an emphasis in customer service and internal processes. Prior to that, he began his career in the culinary industry learning in-person customer service and task management. In an effort to advance his understanding of a well-rounded customer service experience from a corporate platform, he transitioned into the insurance industry as a customer service representative. Macks has always found joy in being able to solve problems with a team and provide solutions for his customers in whatever field. When given the opportunity to take his prior experience and apply it to creating financial successes for our clients, he couldn’t have jumped at the opportunity to work with his sister any quicker.

Macks graduated from the Art Institutes of America-San Diego with an Associates of Science in Culinary Arts. He was also the first in his class for the insurance company to graduate into live-action customer interaction, due to his mastery of the material and customer feedback.

A father to two beautiful children, a boy and girl, he spends his free time doing yardwork and turning his compost when it’s not too hot!

Macks enjoys finding creative solutions that draw him out of the box and being able to deliver above and beyond expectations.

“I’m hyper-focused on creating a world-class experience that sets an industry standard above the rest!”

Carolyn Tomaino
Designer, creates layouts, social media ads, posts, stories, and other creative endeavors

Carolyn has been designing with CSD for over 10 years. Prior to that she worked with companies likeWalkSanDiego, and a variety of small and startup companies. Connecting with the client has opened the door to working with businesses in a variety of industries, such as non-profits, lawyers, realtors, musicians, a children’s line of clothing, construction companies, the medical field, and beauty products.

Carolyn graduated from the Arts Institute-San Diego with a Bachelor of Arts degree in Graphic Design and then earned a master’s degree in Education with a focus in Child Development. She donates her design work free of charge to charities and social justice efforts.

In her spare time Carolyn enjoys working in her garden, working out, spending time with her daughter Zhanae, laughing with friends, cooking, and traveling, especially somewhere tropical, or visiting her nephews and niece. Being “Aunt Carrot” is her second favorite thing after being a mom.

Carolyn exudes positive energy, finding clarity and courage from her two favorites quotes:
“If you learn from defeat, you haven’t really lost,” and “Doubt kills more dreams than failure ever will.”

“I believe in creating what the client wants, hearing their vision, and bringing it to life.”

Dale Fleming
Copywriter, prepares compelling written communications for the team and our clients

Dale Fleming joined the CSD team upon retiring from local government after 33 years of service. She has over 30 years of experience in public sector health and social services administration, including 20 years in an executive capacity. During her career, some of Dale’s roles included strategy officer for an agency of over 6,000 employees, director of self-sufficiency services and executive director of a federally funded program for disadvantaged communities.Dale was also a synergistic force for Live Well San Diego, a comprehensive health and wellness social marketing strategy, helping to expand this vision with communities that are not always heard or understood. During her tenure, she implemented local initiatives that reflected strong integration of strategy with operations, often drawing national acclaim.

Dale has a bachelors of science degree in Business Management, serves on the board of a local nonprofit that supports arts and education, and volunteers on a program advisory committee for a private philanthropic organization. As an associate with CSD Marketing and Consulting, she supports the Caleb with Curls brand. Caleb With Curls is a kid-centric multi-channel educational project headed by an 8-year-old CEO and community leader on a mission to help kids and families learn outside of the classroom and live healthy and vibrant lives.

An accomplished soprano vocalist, Dale has toured Europe with the Martin Luther King Jr. Community Choir of San Diego and provided background and lead vocals for local and internationally known artists, both in live and recorded performances. Dale is actively involved in the lives of her nonogenarian mom, 2 children, and 3 grandchildren with whom she loves to play, discover and thrive.

Dale is a bit of an optimist, believing in the old adage that when one door is closed to us, somewhere a window of opportunity is opened, even if we must find it and open it ourselves.

“I’m excited to be working in a supporting role once again, helping other businesses to grow and thrive, and watching my own children fulfill their dreams and reach their destinies in the process.”